Edgar Rouwenhorst

Edgar Rouwenhorst

Chief Marketing Officer, iZettle

With over 10 years of international experience in management consulting and advertising, Edgar understands what makes businesses and people tick and has a knack for influencing decision-making. He leads the iZettle marketing organisation across four countries with a purpose to realise business growth by marketing products and services that are well-remembered and well-distributed.

The overload of choice and the pressure of making instant decisions makes marketing ripe for rethinking traditional practices and agency models in order to deliver on aggressive commercial challenges. Edgar's interest in applying tech and psychology principles into marketing has resulted in a new way of working — one that encourages faster implementation and ongoing optimisation that fuels the growth of Europe’s fastest growing fintech company.

Growth: From Cult Leaders to Chief Executives

Marketing as you know it died 10 years ago, and ‘growth hacking’ often just means ‘we failed to deliver results’. Drawing on his experiences leading the marketing team for one of Europe’s top fintech companies, Edgar will offer practical insight into marketing in a product company, applying Agile principles to your marketing, scaling up to hyper-growth, managing relationships with the c-suite — and more!

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FEATURED MEETINGS

There's still time to get your tickets — but not much...

Turing Fest returns to Edinburgh on 1-2 August 2018, bigger and better than ever — two days, six tracks and 50 speakers offering unmatched tactical insight. Book early to score a great deal on tickets!

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Turing Fest 2018 was brought to you in partnership with...

Platinum Partners

Skyscanner
Administrate — the platform to manage your entire training operation

Gold Partners

Airts — intelligent resource planning software
Care Sourcer — free care matching service
iZettle — Tools to build your business
Nucleus — the adviser-built wrap platform, supporting financial advisers in creating brilliant client outcomes
Silicon Valley Bank — the bank that helps you build your business at every stage
Smartsheet — the leading work management platform you need to move from idea to impact – fast
Snap40 — Automated Remote Patient Monitoring. That Just Works.

Silver Partners

BBC Blue Room
CivTech — driving daring and innovation in the public sector
CodeClan — Digital Skills and Coding Academy
Cyclr — Developer platform for rapid SaaS integration
Float — Cash Flow Forecasting
FreeAgent — accounting software, simplified
Scotland Can Do

Bronze Partners

Attendify — event technology for the entire attendee experience
Bureau — innovative furniture solutions
CodeBase — the UK's largest technology incubator
Mallzee — the fashion shopping app
Monax — an open platform for small businesses to create, prove, and operate their legal agreements
Wistia — video hosting for business

Official Charity

The Turing Trust — a world of equal opportunity, with technology-enabled education for all