Tech has made it really easy for anyone to go online and start a new business. Anyone. Even conspiracy theorists, white nationalists and garden variety hate groups. Now, many tech companies are faced with big decisions: Who gets to use your platform and where do we draw the line?
In this talk, tech marketer and Sleeping Giants organizer Nandini Jammi will explore how consumer attitudes towards tech companies are evolving and what steps you need to take to protect your brand from social media scandals.
Nandini Jammi is founding organizer at Sleeping Giants, the social media campaign making bigotry and sexism less profitable. Through her work, she has been named by Business Insider as one of 23 industry leaders “fixing” digital advertising in 2018 and a DigiDay Changemaker.
She is also a senior copywriter and product messaging strategist working with tech companies.