Product of Your Imagination: Adventures in Product Management, Storytelling and Pasta Monsters

EICC Alpha

What happens when you bring user-centred, data-driven product management techniques to bear on the creation and iteration of ‘imagination products’ such as stories for children? In turn, what can product people learn from the imaginative techniques used by story tellers? Why is it that only a water princess can defeat the pasta monster? Nick will use his experience creating bestselling children’s books at Lost My Name to explore these questions and more.